The Brief

The Vital 180 community is a vibrant, private essential oil community. It all started with a single educational site.

Brand partners and customers alike can connect, access educational tools, and share their passion for essential oils in this safe space.

While the platform functioned beautifully and was reaching new people, Vital 180 decided to go a step further.

Our challenge was to increase customer lifetime value to retain members through a private social platform.

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The Solution

First, Vital 180 needed a fresh and engaging website that would merge the old with the new. So we worked with them to create one through Wordpress.

We started the platform with Active Campaign to segment users. Keeping tailored education experiences in mind, we created an onboarding survey about their interests and communication preferences.

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The Result

Vital180.com

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