project details
Natural wellness company gets modern CRM system
See how Mannatech implements Iterable to transform their marketing.
Natural wellness company gets modern CRM system
The Brief
See how Mannatech implements Iterable to transform their marketing.
Mannatech is a leading dietary and personal care company. They built a successful business, but wanted to move forward with fresh branding and systems.
When they came to Jive, they had siloed data, legacy systems, and were sending emails from several different platforms.
They were hoping to correct those inconsistencies and lighten their load.
The Solution
We wanted to become like an extension of their team to work closely with them.
So, we proposed a couple of things.
1 | Move their legacy systems to a modern messaging platform that would do the heavy lifting.
2 | Work with Iterable, plus Mannatech’s marketing, IT, and sales teams regularly. This would help us strategize and pivot to solve new problems.
Iterable would allow Mannatech to centralize and segment their data. Once Mannatech joined Iterable, their data was actionable. Plus, they no longer had to rely on an IT department to get their campaigns moving.
The Result
Mannatech has a data catalog, multiple engaging campaigns email automations that get clicks.